In the Age of the Internet, it is no surprise that more people prefer to do most things online.
Be it reading, working, or retail, the influence of the internet is too powerful to ignore.
Recent studies have also revealed that most people in the United States prefer to shop online as compared to visiting conventional brick-and-mortar stores.
And yet, not every business owner in the U.S. has an online presence. In fact, around 46 percent of small business owners do not have websites and 35 percent think they have no need for one.
With the rise of e-commerce, it simply makes zero sense to not have a website for your business.
There are many benefits to having Smash Interactive Agency build a website for your business.
It Builds Trust
Customers expect a business, no matter how big or small, to have a website. It lends enormous credibility to the business and helps customers trust your business. If you haven’t mastered your digital presence, how can you expect customers to trust your brand? If you incorporate customer reviews into your website, you gain even more credibility.
It Saves Costs
Does this sound like a paradox? Well, having a business websitesaves all the money you would otherwise spend on countless brochures, pamphlets, marketing personnel and billboards. Your message gets across without having to invest hundreds of dollars on physical marketing materials monthly.
It Adds Your Business to Google Search Results
Once Smash Interactive builds your website, you’re automatically entered into Google’s search results. Why is this useful? Because 81 percent of consumers conduct an online search before making a purchase. Of course you’ll need to work on search engine optimization (SEO) techniques to rank higher once you’re in the search pool.
It Provides a Unique Way to Display Your Products
With a business website, you can display the full range of your products and services in one place. Not only you can make creative use of images, but you can also rely on tools such as reviews, tutorials or PDF instructions to highlight different aspects of your products.
Everyone Else Has a Website
Not investing in a business website is just an unwise decision at this point. All your competitors in the industry are likely to have websites. Without one, you’re telling your online customers that you’re not in the market. You lose out on potential customers and revenue.
A website ensures round-the-clock communication for both customers and employees. You can create separate streams for employees and keep them informed about company policies and regulations. Your customers also have a foolproof way to contact you 24/7.
To get started, call the Miami website experts at Smash Interactive Agency and get started today!